Top-10 Core Concepts in Growing Your Linkedin Presence to Being a Global Sales Professional and B2B Sales Expert – in 3 Quick Videos
Linkedin Presence Basics – If you want to excel on Linkedin, remember this slide, people and especially customers are looking at your Linked Profile while they are talking to you to determine whether they want to do business with you.
If you are ready to get help and accelerate your business with QSV-Quick Sales Videos and other services, please call 303-594-1694 or email cross@gocross.com
Step 1 – Get and Maintain a Presence on Linkedin
Top-10 Core Concepts in Linkedin Points of Global Professional Presence
click on image for <2-minute video
Ideas for the ways Linkedin in changing the business community and leadership.
1 – Create a long-term “chain link” of global professional presence.
“Your Network is Your Net Worth,” noted cyber business leader CEO Greg Raymond.
2 – Accelerate connections as the new personal and business power from presence,
to gain-retain visibility with current and potential customers.
“Top of mind keeps you first in line, when it’s time for customer buying.”
3 – Expand thought leadership content development.
Learn from courses and connections the latest trends and critical issues.
5 – Curate content – set the stage for connecting ideas and concepts.
4 – Cultivate and build a long-term presence in Linkedin groups, the new permanent content library.
6 – Cast a wider audience with active engagement.
Seek and find contacts with compatible goals and companies.
7 – Create a contact “link” between content, context and ongoing communications.
8 – Collaborate on global issues with all levels to build consensus,
and on Linkedin creating a level playing field for all from CEO to front-line engage with all.
9 – Create consistency in content development.
Find your corner to conceive of new ideas and connections.
10 – Be ready for the future and beyond, accelerate “cynchronicity” the timing of the communications.
Time is more than just a stream of events but a lot of parallel times that all come together in a specific idea.
Cynchronicity is the means to understand all the different timeframes, that exist and build a comprehensive presence to bring all “time” together in one place.
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Step 2 – Learning About Selling on Linkedin
10 Core Concepts to B2B Selling on Linkedin
click on image for <2-minute video
1 – Start Linkedin posts with a compelling Call To Action (CTA) – as there is no action without a call to action.
Start with “Get a Free $100 Gift Card for the first five qualified buyers.”
Start with a modest amount and keep increasing the amount until you get the results you want.
2 – Start now and realize that even with an incentive buyers may not respond, so spread out the posts.
Post often – yes it is like all the other ads you see again and again.
It may sound superfluous but it’s a “marathon, not a sprint.”
One more time “post often” including weekends, as buyers don’t buy on your schedule.
3 – Use hashtags sparingly such as 3-5 for added benefit to each post,
such as #education #finance whatever fits your solution.
4 – Focus on real business benefits.
Companies buy on these core concepts such as.
– Lower costs – reduce overhead, labor and technology costs go straight to the “bottom-line”.
– Increase revenues – harder to address as this could raise sales and marketing costs.
– Simplify operations – reduce process congestion or supply chain and explain complex processes.
5 – Produce video “use cases” for every conceivable buyer “persona” from flower shop to global logistic player.
6 – Produce videos for every conceivable decision-makers.
Realize that the person you are talking – communicating with is not likely the decision-maker.
As you will never ever know “everyone” who is involved in the decision-making process.
Videos for the CEO to front-line, from first contact to customer services.
7 – Produce quick sales videos like this one addresses the WIIFM – “what’s in it for me” buyer needs, not just wants.
Produce videos to show how “each person” will benefit as they may be the person you need.
8 – Keep content fresh. Produce videos daily and weekly and then refresh like “fresh bread”.
9 – Stay current with business “climate”.
Produce videos on current business topics like “how interest rates will impact” customers.
10 – One more time there is No Action Without a CTA – Call To Action. Here’s a Call To Action
– Get Your Own Sales Videos with BOGO – email cross@gocross.com for details.
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Step 3 – Realize that it is a “Marathon, Not A Sprint” – that in order to grow you presence, you need to work at it everyday.
10 Core Concepts to B2B Selling on Linkedin via SocialStreamingTV.com
click on image for <2-minute video
1 – Start Linkedin posts with a compelling Call To Action (CTA) – as there is no action without a call to action.
Start with “Get a Free $100 Gift Card for the first five qualified buyers.”
Start with a modest amount and keep increasing the amount until you get the results you want.
2 – Start now and realize that even with an incentive buyers may not respond, so spread out the posts.
Post often – yes it is like all the other ads you see again and again.
It may sound superfluous but it’s a “marathon, not a sprint.”
One more time “post often” including weekends, as buyers don’t buy on your schedule.
3 – Use hashtags sparingly such as 3-5 for added benefit to each post,
such as #education #finance whatever fits your solution.
4 – Focus on real business benefits.
Companies buy on these core concepts such as.
– Lower costs – reduce overhead, labor and technology costs go straight to the “bottom-line”.
– Increase revenues – harder to address as this could raise sales and marketing costs.
– Simplify operations – reduce process congestion or supply chain and explain complex processes.
5 – Produce video “use cases” for every conceivable buyer “persona” from flower shop to global logistic player.
6 – Produce videos for every conceivable decision-makers.
Realize that the person you are talking – communicating with is not likely the decision-maker.
As you will never ever know “everyone” who is involved in the decision-making process.
Videos for the CEO to front-line, from first contact to customer services.
7 – Produce quick sales videos like this one addresses the WIIFM – “what’s in it for me” buyer needs, not just wants.
Produce videos to show how “each person” will benefit as they may be the person you need.
8 – Keep content fresh. Produce videos daily and weekly and then refresh like “fresh bread”.
9 – Stay current with business “climate”.
Produce videos on current business topics like “how interest rates will impact” customers.
10 – One more time there is No Action Without a CTA – Call To Action. Here’s a Call To Action
– Get Your Own Sales Videos with BOGO